A fun and creative AR experience putting the fans in the front seat by designing their own personalised racing helmet.
To create conversation and awareness around this movie by emphasising that it’s based on a true story. Getting both fans of the sport and gamers excited for the launch.
We created a digital helmet that could be completely personalised from patterns, stickers, and even horns to get audiences race ready.
We developed a fully customisable AR in-browser experience for fans and gave territory exhibitors the chance to integrate their branding within the highly shareable content.
To create conversation and awareness around this movie by emphasising that it’s based on a true story. Getting both fans of the sport and gamers excited for the launch.
We created a digital helmet that could be completely personalised from patterns, stickers, and even horns to get audiences race ready.
We developed a fully customisable AR in-browser experience for fans and gave territory exhibitors the chance to integrate their branding within the highly shareable content.