Cross Territory Competition

Social Entry Mechanic

Winners Animated by Dreamworks

To celebrate the release of the second Croods movie, we gave kids the opportunity to create their own Croodaceous Creatures.

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Brief

Engage young audiences across multiple territories that ties into the weird and wonderful world of “The Croods”.

Idea

We launched a competition inviting kids to design their own unique Croodimals inspired by the Croods’ prehistoric world.

Execution

Participants submitted their entries through social media and the best imaginative entries were selected and animated by DreamWorks.

Engage young audiences across multiple territories that ties into the weird and wonderful world of “The Croods”.

We launched a competition inviting kids to design their own unique Croodimals inspired by the Croods’ prehistoric world.

Participants submitted their entries through social media and the best imaginative entries were selected and animated by DreamWorks.

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